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Building Your Clinic’s Brand to Stand Out(Post)
Why should pet owners choose your clinic over another nearby practice? In most communities, veterinary clinics offer similar services at similar prices. What sets one practice apart isn’t just care. I
The Importance of Pet Sympathy Cards in Veterinary Care(Post)For many pet owners, losing a pet means losing a best friend, a confidant, and a source of unconditional love. A well-chosen card acknowledges this loss, validating the depth of the grief they’re expe
Adding Touches to Improve Retail Sales(Post)Your clinic’s retail space is easy to overlook because it’s not at the center of health care services. However, it’s an important source of revenue, and it helps clients who are looking for recommende
Keeping Your Patient’s Chips Up-to-Date(Post)Whether you call it a microchip, RFID tag or PIT tag, there’s no denying how useful these devices can be for finding lost pets. However, they’re only useful if used properly and kept up to date. By ta
Pet Awareness Days: Using National Events to Promote Your Practice(Post)Looking for a new way to promote your clinic? Organizations ranging from the ASPCA to the CATalyst Council host awareness events throughout the year to focus on specific pet issues including pet care,
How to Show Appreciation and Maintain Relationships with Your Clients(Post)Operating a veterinary business is a challenge. If you are in this industry, then you know that your customers don't have to give you their business. They can usually take their pets elsewhere for ve
Pet Holiday Cards: A Simple Way to Strengthen Client Loyalty(Post)As a veterinary professional, you live in a world of wagging tails, anxious pet parents, and demanding schedules. The days can fly by in a blur of appointments, surgeries, and client calls. However, a
5 Ways to Add Personality to Your Veterinarian Practice(Post)As a veterinarian you are responsible for caring for America's beloved furry friends, and we sure do love our pets. In fact, there are 88.3 million owned cats along with 74.8 million owned dogs in th
Helping Your Clients Avoid the Most Common Pet Toxins(Post)Regular checkups ensure most health problems can be treated in time to give pets a long life, but there are plenty of toxic products out there that can be lethal if health care isn’t sought immediatel
Ways to Build Strong Client-Clinic Relationships(Post)It’s good to get new clients, but it’s even better if you can keep them. Repeat customers represent the bulk of an established clinic’s business, and the word-of-mouth advertising they generate can be
Promoting Annual Checkups(Post)Preventative health care is just as important for pets as it is for humans, but it can be hard to get your clients on board for adding the expense and inconvenience of check-up visits when their pets
Tips to Give Your Veterinary Practice a Competitive Edge(Post)How can you give your clinic a competitive edge? The total experience from the first appointment scheduling to follow-ups is different from clinic to clinic, so there’s no way for customers to make an
