Having an event to promote your clinic and the health of your patients doesn’t have to be handled in one day. A seasonal event lasts longer and is less intense, making it easier on your staff and givi
Common Medication Labeling Mistakes(Post)No matter how good you and your staff may be, or how attentive your clients are, mistakes happen with medication. Mix ups and dosage errors are common, but a combination of good labeling practices and
How Veterinary Clinics Can Help Prevent Animal Abuse in Their Communities (Post)Animal abuse affects millions of animals every year, and veterinary clinics are often among the first places people turn when they have concerns about an animal's well-being. Whether it's recognizing
Tips to Give Your Veterinary Practice a Competitive Edge(Post)How can you give your clinic a competitive edge? The total experience from the first appointment scheduling to follow-ups is different from clinic to clinic, so there’s no way for customers to make an
Adding Touches to Improve Retail Sales(Post)Your clinic’s retail space is easy to overlook because it’s not at the center of health care services. However, it’s an important source of revenue, and it helps clients who are looking for recommende
Combating Hairballs: Essential Guidance for Cat Owners(Post)Combating hairballs ranks high on the list of unpleasant realities every cat owner faces. That distinctive hacking sound in the middle of the night, the soggy surprise on the carpet, the concern that
Establishing a Thriving Clinic in a Competitive Industry(Post)In veterinary school, you learned how to care for animals, but in the real world, you also need to know how to care for a business. Ideally, you should see a positive cash flow after 6 months of opera
Ways to Build Strong Client-Clinic Relationships(Post)It’s good to get new clients, but it’s even better if you can keep them. Repeat customers represent the bulk of an established clinic’s business, and the word-of-mouth advertising they generate can be
Vet Occasion Cards: Keeping Your Practice on Your Clients’ Minds(Post)Part of running a veterinary practice involves engaging with your clients. Ideally, you create a strong enough relationship that they turn to you for routine treatments and care to emergency visits, t
Writing a Heartfelt Sympathy Card(Post)The lifespan of pets is far shorter than humans, so at some point their owners will either see their animal family members pass away from natural causes or have to choose euthanasia to end the sufferi
Maximizing the Power of Promotion for Veterinarian Clinics(Post)How do you get the best results from your advertising dollars? When you’re running a vet clinic, it’s often not about how many people see your message, it’s about making sure it’s seen by pet owners,
Valuable Customer Service Tips for Veterinarians(Post)Let’s be honest: no one really wants to go to the vet. In an ideal world, our pets would always be healthy and live long lives without any need for medical care. The reality is that injuries and illne